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Cross-platform network mapping of the 500 most active Twitter accounts with signals of synthetic engagement or untrustworthy behavior related to YouTube resources and the YouTube videos they have shared while referring to the US 2020 elections in the time between October 1, 2020 and October 20, 2020. © Twincler GmbH
June 3, 2021
Context
Twitter is one of the major hubs, routing traffic to other social media platforms. One of them is YouTube. At times, this off-platform traffic is synthetically boosted, created by untrustworthy accounts or results in artificial engagement with content or comments on the platform.
Those behaviors impact recommenders and ranking systems of the target platforms and may make them jump on inorganically boosted content. Knowing about this traffic enables platforms to be ahead of harmful content and scaled abuses.
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